TIPO
ROMA

ATypI (Association Typographique Internationale) is an international non-profit organization acting as a principal global forum where ideas and research in typography and type design are presented. Its annual conference has taken place every year since 1957.

The ask was to create a fictional typographic visual identity for ATypI's 2021 Typographic Design Conference to held in Roma, Italy that needed to feel fresh, type-savy, sophisticated, and contemporary. The target audience was to be you and I, designers where typography is the nucleus of our communication efforts.